Privacy Policy

1. Introduction
DAG Group Solutions ("we", "us", or "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website, contact us, or use our services.

We operate in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We May Collect
We may collect and process the following types of personal data:

Identity Data – name, company name, job title
Contact Data – email address, telephone number, postal address
Technical Data – IP address, browser type, device information, usage data via cookies
Marketing and Communication Data – preferences for receiving communications from us
Project Information – details related to your enquiry or construction project

3. How We Collect Your Data
We collect personal data in the following ways:

Directly from you (e.g. through our contact form, phone calls, or emails)
Automatically through your use of our website (via cookies and analytics)
From third-party sources (e.g. social media, lead generation platforms – if applicable)

4. How We Use Your Data
We use your personal data to:

Respond to your enquiries and provide quotations
Deliver our construction services
Manage our relationship with you
Send updates, news, or marketing materials (if opted in)
Improve our website and services through analytics

5. Legal Basis for Processing
We process your personal data based on one or more of the following:

Your consent (e.g. for marketing communications)
Performance of a contract or to take steps at your request before entering into a contract
Legal obligation (e.g. record-keeping)
Legitimate interests (e.g. to manage our business effectively)

6. Sharing Your Information
We may share your data with:

Service providers (e.g. hosting companies, IT support)
Subcontractors or suppliers involved in your project (with your consent)
Legal or regulatory authorities, if required

We do not sell your data to third parties.

7. Data Security
We implement appropriate security measures to protect your personal data. Access is restricted to authorised personnel only.

8. Data Retention
We retain your personal data only as long as necessary for the purposes it was collected, including to comply with legal or regulatory requirements.

9. Your Rights
Under UK data protection laws, you have the right to:

Access the personal data we hold about you
Request correction or deletion of your data
Object to or restrict processing
Withdraw consent at any time (where processing is based on consent)
Lodge a complaint with the Information Commissioner's Office (ICO): www.ico.org.uk

10. Cookies
We use cookies to enhance your experience and gather anonymous analytics. You can manage your cookie preferences through your browser settings. See our [Cookie Policy] for more details.

11. Third-Party Links
Our website may include links to third-party websites. We are not responsible for their privacy practices or content.

12. Contact Us
If you have any questions about this Privacy Policy or your personal data, please contact us: